Perfected by experts. Holds for up to 24 hours. 4. For more than 50 years, Vidal Sassoon's passion and professional expertise have been defining fashion in hundreds of salons worldwide. The Vidal Sassoon brand has developed this expert range of care, styling, and color products so you can get the look you want. All you have to do is log on to vidalsassoon.com to watch step-by-step tutorials from our stylists-so you know exactly how to achieve your fashionable salon transformation at home. The VS Extra Firm Hold Mousse provides hold for up to 24 hours and helps protect against heat damage. Get the fashionable control you want while protecting your hair! Maximum hold formula helps: Provide 24-hour hold and shine; protect against heat damage; lock out frizz. Questions? 1-877-286-7163. www.vidalsassoon.com. Made in USA of US and/or imported ingredients.