For tender cakes with a fine, moist crumb. Non GMO Project verified. nongmoproject.org. Milled from select 100% American wheat. Baking with joy since 1790. Try it once. Trust it always. We believe baked goods and doing good go hand in hand. King Arthur Flour is a 100-percent employee-owned company of passionate bakers, committed to the highest quality and the greater good. As a founding B Corporation, we care as much about our people, our community, and our planet as we do about our flour. 100% employee owned. B: The change. kingarthurflour.com. Facebook. Twitter. Pinterest. Instagram. Learn more at: KingArthurFlour.com/signature_flours. Certified B Corporation. Printed on 100% recycled (35% post-consumer) content. Please recycle.